My Pandamonium Marketing SEO Websites Fort Worth and Dallas, TX Area - Small Business a Specialty » Blog

Small Business SEM Marketing and SEO Advertising: Caveat Emptor

admin — Mon, 21 Jun 2010 18:27:38 +0000

My Pandamonium™ Presents:

Simply SEO and Social Media Marketing

“The ‘Xyz Company Evaluator’ just phoned me,

and for $500.00 they are offering to give me a website.

Of course I will also have their logo etc. What does My Pandamonium™ recommend?”

My Pandamonium™ Recommends:

Just Say ‘NO!’ to high pressure sales pitches during unexpected phone calls or emails.

Never Agree to Buy Advertising From a Telemarketer or Email Sales Pitch. See SEO Scams

What ‘Xyz Company Evaluator’ is actually selling is a Recommended Merchant Ad that pops up during a Category Search only on that one Directory website.

This is not the same as owning your own company website! You get one page (at best) on an internet directory site. You will not an entire website with a domain name that you own. [NOTE: All businesses get the same listing FREE on the vast majority of internet directory sites.]

Having a Recommended Merchant Ad may be valuable to you – but it is not the same as having your own website. As a consumer, you need to know the difference. Caveat Emptor. Then you can make an informed choice regarding what gives the best ROI (return on investment) for your company. Small businesses usually do not have deep pockets for buying unlimited advertising. In fact, FREE is usually best!

Each internet Free Directory listing that you list with – also has a Paid Advertising division. Once you create a free listing, the Paid Ads Dept will be calling you:)
Xxx.com called a My Pandamonium™ client last week and offered him a Recommended Merchant Ad on xxx.com. The rate? ‘Only’ $800/month. And he was reassured by the high pressure salesperson that it’s a deal; since many companies pay up to $3000/mo for a similar listing!
Xxx.com is only one of literally hundreds of online directory sites offering free listings and paid Recommended Merchant ads. They all solicit to small business owners for paid ads. Some of these solicitors are high pressure and do not follow Best Practices regarding truth in advertising.
A Sample Regular Member Listing from the BBB website: Blue Ribbon AC, The Colony, TX. All BBB members have a listing just like this at no extra charge.

Key Point To Remember:

All ‘Recommended Merchant’ Ad solutions on directory sites have one main premise in common:
They all assume that someone is searching on their website for your business category.

In a Google Search, free online directory listings have the same Search ‘weight’ as a Premium listing on any directory site.

Also, it’s unclear how much SEO is received from paying big bucks for a Premium Recommended Merchant Ad. Recent research indicates that paid ads on search engines and directory sites are rapidly losing effectiveness.

The Lower-Cost Alternative: Create ‘Organic’ Search Ranking using your own website as a marketing and communications hub.

Next Article on this Series: Creating Organic Search Ranking.

Contact My Pandamonium™ for a Free Internet Presence Consultation to Save $$$ for Your Business

Facebook Firestorm May 2010 – Facebook Privacy

admin — Thu, 20 May 2010 15:30:12 +0000

And What Do Facebook Privacy Issues Mean for You?

Check your Privacy Settings by Logging into Facebook.

My Pandamonium™ Facebook Recommendation May 2010:

1. Check Your Facebook Privacy Settings

2. Opt OUT of New Facebook Feature: Instant Personalization

(Yes – you were automatically Opted In as a Facebook Account Holder)

Video:

How To Opt Out of Facebook’s Instant Personalization Feature

Technorati Tags: Facebook, Facebook Feature Instant Personalization, Facebook Firestorm May 2010, Facebook Privacy, Facebook Privacy Settings, Facebook Recommendation, How To Opt Out Facebook Instant Personalization Feature, Instant Personalization, May 2010, My Pandamonium

Why Convert Monthly Service to My Own Site?

admin — Wed, 19 May 2010 04:24:24 +0000

1. To Save Money!

2. To Have Site Control; Add Unlimited Pages/Photos/Videos

3. To Have the Ability to Expand as Necessary Without Extra Costs

For more info, please click Here

Technorati Tags: Domain Name, Facebook, Internet Presence, Internet Presence creation, New Year Special, Search Engine Optimization, SEO, SEO website creation, Site customization, website creation, website design, website subscription service

Complete Internet Presence for Less

admin — Wed, 19 May 2010 04:24:23 +0000

Complete Internet Presence

for One Year

Starting at $500

Websites for Business, Networking and Job Seekers

Includes:

URL (Domain Name) of Your Choice
Search Engine Optimization (SEO) Website Created
Highly Rated WordPress SEO Enhanced website platform
Website Submission to Major Search Engines
Website Hosting for One Year
Basic Social Media Marketing
Internet Marketing (Including Link Submissions)
Wordsmith, Ghostwriting and Content Creation Available
Ongoing Internet and Email Marketing Available

All of this sounds extremely interesting –

I would like more information ASAP!

[contact-form]

Technorati Tags: Content Creation, Domain Name, Email Marketing, Ghostwriting, Internet Marketing, Internet Presence, Personal Branding, Search Engine Optimization, SEO, SEO Website, URL, Websites for Individuals, Websites for Job Seekers, Websites for Networkers, Wordpress

SEO Basics – Traffic

admin — Tue, 18 May 2010 23:02:31 +0000

SEO Basics

Three Web Traffic Tactics That Won’t Cost You a Cent

Are you constantly banging your head in frustration on not receiving all the internet traffic you would like to get to your web site? Are you tormented from information overload listening to all the latest free website traffic tactics and not being able to understand any of it? Are you dejected of people trying day and night to harassing you to max out your credit card and get loans for Google clicks, and in the process loose your credit score? Are you stupefied by the way your website just dropped out of the Google search results? Or are you just too broke and all you have to rely on is getting some free website traffic tactics?

You can employ website traffic tactics without spending dime. However, knowing how is the real deal. Here’s the score:

1. Links

Of all the effective website traffic tactics that can get you best results, linking to and from other websites is the one of the most widely-used method. Just make sure that the Internet business you are exchanging links with is relatively if not totally related to your own business.

2. Meet Meta Tags

Another way of to acquire your desired traffic for your website is through having your Meta tags contain usually used keywords that target your business. Meta tags help search engines in describing your web page. If you’re quite adept with the HTML aspect of your web pages, manipulating your meta tags would be a breeze.

3. Keyword-rich AND sensible content

Writing or acquiring articles that provide solid information regarding your business is one of the best ways. Making use of free keyword suggestion tools such as Overture will help you on which keyword or phrases to work on to better lead more traffic to your website. Making these write-ups very readable and genuinely informative will make you many repeat visitors to subsequently become repeat clients.

Submitting these articles to various article directory listings will provide more visibility for your business as long as you keep your resource box in tact to create for yourself numerous back links.

These methods, if employed properly, will not only make your web site popular but will make you achieve your most desirable result: higher sales conversion rate.

Contact My Pandamonium™ regarding increasing your SEO traffic!

Technorati Tags: internet traffic, keywords, linking, Meta tags, SEO, SEO Basics, website traffic tactics

Job Seeker and Networker Net Presence

admin — Tue, 18 May 2010 04:59:54 +0000

Social Media for Personal Branding, Part 1

Promoting You and Your Qualifications as a Brand

This is the true value of Social Media, in my opinion. If you think about it: just as a corporation offers services with perceived benefits – so do you. And just as Coca-Cola has a recognizable brand and intrinsic perceived value – so should you! Building your own unique personal Brand through internet presence is the way to go now in the 21^st Century. Don’t let this train leave the station without you!

For more info on Internet Presence for business, networking or for job seekers – please see Internet Presence

Social Media and SEO, Baby!

Ok, don’t cringe:) If you are not familiar with Social Media for career advancement and job search, the following Intro should smooth the way. Social Media and New Media are tools and can be used effectively. And like most tools, familiarity will come at once (who can’t use a hammer?) but the virtuosity of a master may take a few months. That’s ok! No one knows it all.

The most important thing is: Get Started and Don’t Give Up! It’s like that old saying: You can’t fail at this unless you quit. And quitting is not an option!

So now that we are in the right frame of mind – let’s look at the Basics.

www.linkedin.com

LinkedIn is the most basic component of Social Media and Networking for job seekers and career advancers. A few years back, a recruiter told me that many individuals were getting jobs and/or getting hired through the value of their LinkedIn profiles and networking.

In the past few years, I have seen that it is true.

So head for LinkedIn. It will be worth your time.

Technorati Tags: Business Websites, Content Creation, Domain, Profile Creations, SEO Website, SEO website creation, URL, Websites for Individuals, Websites for Job Seekers, Websites for Networkers, Wordpress, Wordpress theme customization